A model campaign comes from Pakistan for World Environment Day

Simple messages and great design are at the centre of a poster, PSA and social media campaign developed by IUCN Pakistan.

Water conservation Photo: IUCN Pakistan

These ads raise awareness of several conservation challenges. Consider how they might inspire your own campaign -- in particular if your organization is running multiple projects and seeking to build brand awareness. In Pakistan, the campaign ran public service announcements on radio and Facebook. Ads were also printed free of charge through an MoU with Express News.

01 Industry Related Solutions

02 Transport Related Solutions

03 Energy Related Solutions

04 Tree Related Solutions

05 Water Related Solutions

For more information, contact Madiha Aijaz, Coordinator, Communications, Education and Outreach, IUCN Pakistan

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